"The Prince" was Madness first song to be released as a single, and their only single to be released by 2 Tone Records. "Madness" was picked as the b-side. It was out in the record shops on August 10th, but it took it's time to reach the charts. On September 1st, it entered the chart, on position 74. Five weeks later, October 6th, it reached it's highest position at no. 16. Totally, it spent 11 weeks on the UK Singles Chart.